Blog da API Oficial do WhatsApp
Guias técnicos sobre a Cloud API da Meta: integração, webhooks, templates, custos e boas práticas para quem desenvolve.
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WhatsApp Business API payment methods: credit card, credit line and who pays Meta
Your own card at Meta or a provider’s credit line? How Meta bills the WhatsApp Business API, where the payment method lives and what stops when it fails.
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WhatsApp Business API volume discounts: how utility and authentication tiers work
Meta’s volume tiers cut utility and authentication prices by up to 25%. Learn how your tier is calculated, Brazil’s thresholds and a worked example in BRL.
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RCS vs WhatsApp: which channel to use in 2026
RCS and the WhatsApp Business API compared: reach, brand verification, opt-in, message approval and billing model, plus a guide to when each one fits.
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Meta’s AI policy in 2026: what’s banned for chatbots on the WhatsApp Business API and what’s still allowed
Meta banned general-purpose AI assistants on the WhatsApp Business API. Here’s the rule, when it took effect and what businesses can still do with AI.
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Christmas and New Year on WhatsApp: campaigns, holiday on-call support and automated messages
How to plan Christmas and New Year’s Eve on WhatsApp with the official API: December calendar, templates, holiday away messages, on-call support, limits and budget.
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WhatsApp for B2B SaaS: onboarding, activation and churn reduction
How a B2B SaaS uses the official WhatsApp Business API from signup to NPS: product events, utility templates, trial ending, billing and code.
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B2B prospecting on WhatsApp: what Meta’s policy allows
Meta’s policy doesn’t allow cold outreach on WhatsApp. Here’s how to turn B2B prospecting into opt-in, which template to use and a safe cadence.
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WhatsApp Channels, Communities or API: which to use for business announcements
Channels, Communities, broadcast lists and the API serve different kinds of announcements. Compare reach, cost, privacy, automation and metrics.
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60 WhatsApp message template examples by industry (utility and marketing)
60 ready-to-adapt WhatsApp template texts grouped by industry, each with its likely Meta category, variables and suggested button.
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WhatsApp Business API pricing by country in 2026
Meta’s official per-message rates in USD by category for the US, UK, Germany, France, Spain, India, Brazil, Mexico and other markets.